The tech industry in general and the Augmented & Virtual Reality branches in particular are very fast-moving industries, with lots of new developments and knowledge being created every day. As a company, it is important to stay on top of our game, keep up with new announcements and releases and quickly evaluate and adapt to new and emerging technologies.
Having recently tested a Virtual Reality learning aid myself, I was inspired to research other use cases and see how far along we’ve already come on this exciting journey.
The way we communicate has not only changed over the last few years, it has reached altogether new levels. Thanks to digitalization, we can easily send messages, upload photos and invite friends across the entire globe. Millions of contents can reach us anywhere and at any time. The good old text message has long been replaced by WhatsApp and other messengers – writing letters already seems a bit antiquated. With such a multitude of possibilities, we often have a hard time selecting a channel of communication. Marketing and communication experts do their best to navigate this in order to provide us with seemingly individual contents. With the pace at which we are communicating nowadays, I always look for chances to tell stories and wonder how we will consume them in the future.
Humans have been building things for as long as anyone can remember. Many different materials were used over the centuries and millennia. For a comparatively short time, we’ve also been using Augmented Reality and Virtual Reality as different kinds of “building materials”. But what are the advantages of using them and what can they be used for?
In addition to the actual reality you know, there are three new and arguably more interesting versions of it – thanks to the wonders of modern technology. These versions are Virtual Reality, Augmented Reality and Mixed Reality. What are they, how do you visit them and what do you need in order to get the full experience? That’s our topic for today.
Last week, the CeBIT trade show was held in Hanover again. And I’m sure you’ve been dying to know what it looks like from the point of view of an exhibitor. Luckily for you, we had a booth this year, in exhibition hall 11, the hall for start-ups. Even though we aren’t actually a start-up anymore (more on that later) we were pretty comfortable and happy to be there. And, most importantly, we took many new impressions, inputs and stories home with us.
Spätestens seit dem Verkaufsstart verschiedener VR-Brillen sollte AR (Augmented Reality) und VR (Virtual Reality) den meisten technikaffinen Menschen ein Begriff sein. Diese Technologien sind allerdings nicht auf bestimme Bereiche (Unterhaltungselektronik, Werbung, etc.) eingeschränkt, sie können auch in der Medizin eine wichtige Rolle spielen.
For my Master Thesis, I have spent the past few months developing an immersive navigable panorama viewer for Google Cardboard. Now, I’d like to tell you a little bit about my project, why I love it so much and why it might change how you view the world.
My journey into the world of IT was far from a direct one. I’m actually a trained social worker and anyone who knows my dear colleagues at CodeFlügel, will also know that there’s potential for a few office jokes in that. But really, there is more that unites my two professions than separates them. Don’t believe me? Then you should read on.